Navigating the New Retail Landscape

Navigating the New Retail Landscape

A Guide for Business Leaders

Reynolds, Jonathan; Treadgold, Alan

Oxford University Press

11/2020

368

Mole

Inglês

9780198868767

15 a 20 dias

564

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Introduction
Part 1. Navigating the New Retail Landscape
1: The New Landscape for Customer Engagement
2: The Transformational Role of Technology
3: The Changing Physical Landscape of Retailing
4: The Emergence of New Business Models
5: The Changing Retail Cost Model
6: Bringing Order to the New World Order
Part 2. Guidance for Business Leaders
7: Delivering Customer Centric Experiences
8: Reimagining the Retail Store
9: The New Needs of the Retail Enterprise
10: The New Needs of Retail Enterprise Leaders
Conclusions: Challenges and Opportunities
Afterword: COVID-19 and Retail
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